The history of Winston cigarettes dates back in 1875, when Joshua Reyndols founded a tobacco factory in the small town of Winston, North Carolina. The focus of the company was focused on chewing tobacco, which was used everywhere at that time. Then the production expanded with smoking tobacco and cigarettes.
At various times, Winston cigarettes were recognized as: “the best cigarette brand” (1956), “the best-selling cigarettes in the United States” (1965). The brand ranked first in sales in the United States from 1966 to 1972. The brand of Winston cigarettes was to the taste of many American smokers. And thanks to advertising with a loud and pompous slogan “Winston tastes good like a cigarette should”, cigarette sales increased.
In the advertising phrase, a grammatical error was made, which raised a bunch of reproaches to the creators of the brand in illiteracy. But thanks to, or despite, this mistake, sales did not stop growing. After the appearance of the second advertising slogan “What do you want, good grammar or good taste”, the sale of cigarette products exceeded several tens of millions per year. Ten years later, it became the best-selling brand of cigarettes in the United States.
To date, the brand of Winston cigarettes is among the ten most consumed cigarettes in the world. In its historic homeland in the United States of America, it is produced by RJ Reynolds Tobacco Company. But other tobacco companies produce products in the world. Winston cigarettes follow the preferences of smokers, constantly updating the range of cigarettes, improving their taste and design, which will satisfy the consumer.
What are Winston cigarettes?
The Winston cigarettes brand was named after the city of Winston-Salem in North Carolina, a historic tobacco leaf recycling center. In 1954, Winston cigarettes became the first mass-produced filtered cigarettes in the United States. In the 1970s, Winston gained popularity outside the United States; in 1992 Winston Filters began deliveries to Russia. In 1998, JTI was established by merging the assets of Japan Tobacco Corporation and R. J. Reynolds Tobacco Company. In 2007, the Super Slims line was released represented by the Lights, Super Lights and Lights menthol varieties, supplemented in 2009 with the One style. In 2008, a new brand was launched – Winston Premier, it is positioned in the super-premium segment.